Apparel by Occasion

Soft, flirty, and fully RSVP ready. This floral halter dress features a structured square neckline and a twirl-worthy skater skirt, perfect for brunches, shower celebrations, and dressed-up weekend plans.

Fit & Features

• Floral burnout pattern, organza-lined fabric
• Square halter neckline, tie straps
• Back zipper and hook-eye closure
• Fitted bodice
• Skater short silhouette
• Runs true to size

Special Occasion

Effortlessly refined with a touch of soft drama, the Melodie satin mermaid gown is made for moments that call for quiet confidence and undeniable presence. The off-the-shoulder neckline and sculpted drape contour your curves for a striking silhouette.

Fit & Features

• Stretch satin 
• Off-the-shoulder neckline, padded bra cups
• Short-sleeve cuffs
• Back zipper and hook-eye closure
• Mermaid floor-length silhouette
• Runs true to size

Where to Wear:

Prom, weddings, bridesmaids, spring galas, balls, formal celebrations, rehearsal dinners, red carpet events, black tie occasions

Special Occasion

A timeless silhouette with just the right amount of allure, the Isabelle lace mermaid gown is made for your most unforgettable entrances. The strapless neckline and lace-up back sculpt the figure, while the floor-length hem with a soft train brings that slow-motion, can’t-look-away finish.

Fit & Features

• Lace fabric, knit lining
• Strapless sweetheart neckline, twist bust accent, padded bra cups
• Non-slip grip lining
• Lace-up back design, zipper and hook-eye closure
• Mermaid silhouette
• Floor-length hem with a train
• Runs true to size

Where to Wear:

Bridal celebrations, weddings, engagement photoshoots and parties, formal galas, rehearsal dinners, upscale birthdays, anniversary parties, sorority formals, fancy graduation events

Special Occasion

The Sierra ruched mesh mermaid gown brings soft romance and sculpted glamour into perfect balance. Featuring an off-the-shoulder neckline, floral lace detailing, and a curve-skimming silhouette, it’s the kind of dress that guarantees a “where did you get that?” moment the second you walk in.

Fit & Features

• Lace fabric, lined
• Off-the-shoulder neckline
• Back zipper and hook-eye closure
• Ruched mermaid silhouette
• Floor-length hem
• Runs true to size

Where to Wear:

Wedding guests, bridesmaids, galas, rehearsal dinner, engagement parties, birthday events, fancy showers, formal milestone parties, black tie occasions

Special Occasion

Sleek, sculpted, and made for a candlelit entrance, the Aven dress is that satin moment you’ll think about long after the last dance. Designed with a structured corset bodice and a lace-up back, this mermaid floor-length silhouette contours beautifully before flaring into a dramatic finish that feels effortlessly refined.

Fit & Features

• Stretch satin fabric lined with knit
• Sweetheart neckline with ruched seam, padded bra cups
• Adjustable spaghetti straps
• Structured corset bodice with sculpted seams
• Lace-up back, lower hidden zipper and hook-eye closure
• Mermaid floor-length silhouette
• Runs true to size

Where to Wear:

Prom, black tie weddings, galas, balls, opera or symphony nights, anniversary celebrations, formal milestone celebrations

Soft glam, but make it noticeable. These pearl heart earrings bring just enough shine to dress up your everyday fits and finish your going-out looks without overthinking it.

Fit & Features

• Open heart silhouette design
• Faux pearl accents
• Post back closure

Earrings are final sale and may not be returned or exchanged.

Special Occasion

Made for a true spotlight moment, the Jacklyn satin mermaid gown drapes effortlessly while the rhinestone corset bodice adds a sculpted, light-catching finish. The lace-up back and fluid silhouette create a look that feels sleek, elevated, and undeniably striking from every angle.

Fit & Features

• Stretch satin fabric, bust lining
• Strapless cowl neckline, padded bra cups
• Sheer corset bodice, rhinestone-embellished
• Corset bodice, lace-up back, zipper and hook-eye closure
• Mermaid floor-length hem with train
• Runs true to size

Where to Wear:

Prom, big birthday events, black tie occasions, galas, red-carpet nights

Soft, sparkly, and lowkey stealing attention. This floral sequin ruffle skater dress hugs just right up top, then flares into the cutest tiered moment for parties, date nights, and every “what are you wearing?” text.

Fit & Features

• Floral printed mesh fabric with knit lining, moderate stretch, all-over clear sequin embellishments
• Sleeveless sweetheart neckline, cinched center design
• Adjustable spaghetti straps
• Open back with lace-up strappy design, tie closure
• Drop waist, tiered ruffled design
• Mini-length skater silhouette
• Runs true to size

Invite secured. This floral midi dress floats with an A-line flowy silhouette, high halter neckline, and open back that feels equal parts polished and playful for every spring occasion on your calendar.

Fit & Features

• Floral printed linen-like fabric, woven lining
• High halter neckline with tie
• Open back design, hidden zipper and hook-eye closure
• High waist seam, hidden side pockets
• Flowy A-line silhouette
• Midi-length hem
• Runs true to size

Special Occasion

The Jaycee formal dress brings sleek glamour with sculpted satin and a striking mermaid silhouette. The structured corset bodice shapes the waist, while the halter neckline and leg slit add just the right amount of drama.

Fit & Features

• Stretch satin fabric with full-length knit lining
• Sleeveless plunging V-neckline, padded bust
• Corset bodice, flexible boning
• Halter strap, partially open back, zipper with hook-eye closure
• Pleated waist, high-cut side slit
• Floor-sweeping mermaid silhouette with train
  
• Runs true to size

Where to Wear:

Prom, galas, black-tie parties, red-carpet events, formal birthday celebrations, evening dinners, and chic soirees.

Special Occasion

The Giana floral lace mermaid gown moves with quiet confidence and undeniable polish. The one-shoulder neckline and cinched shoulder strap frame the silhouette, while the ruched waist sash sculpts and flows into a floor-length finish that feels equal parts modern and timeless.

Fit & Features

• Floral lace/mesh fabric, knit lining
• One-shoulder neckline, cinched shoulder strap detail
• Padded bra cups
• Back zipper and hook-eye closure
• Ruched waist mesh sash
• Mermaid floor-length silhouette
• Runs true to size

Where to Wear:

Bridal celebrations, weddings, engagement photoshoot and parties, rehearsal dinners, formal garden parties, graduations, themed summer soirees, dinner celebrations, birthdays, cocktail event

Fit & Features

• Sheer lace fabric with knit lining, moderate stretch
• Strapless sweetheart neckline, knot-front detail
• Drop waist design
• Tiered ruffled design, short skater silhouette
  
• Runs true to size

Sweet, but make it unforgettable. This mini dress features a ruched bust and puff sleeves with a flirty back tie, giving you that cinched, twirl-ready A-line fit for brunch dates and RSVP yes moments.

Fit & Features

• Floral jacquard woven fabric, woven lining
• Sweetheart neckline with ruched bust
• Puff short sleeves
• Back zipper and hook-eye closure with tie detail
• Runs true to size

The one you rely on when the dress code leans effortlessly chic. Structured through the top with a soft pleated skater silhouette, this crepe dress keeps everything polished without overthinking it.

Fit & Features

• Woven crepe fabric
• Sleeveless boat neckline
• Tank straps
• Low back design, zipper with hook-eye closure
• Curved side seams, pleated detailing
• Short skater silhouette
• Runs true to size

Soft, flowy, and ready for every RSVP on your calendar. This pretty floral woven maxi dress brings effortless drama with tiered ruffles and a flattering sweetheart neckline that looks just as good in photos as it does in motion.

Fit & Features:

• Lightweight woven fabric with full-length stretchy knit lining
  
• All-over floral print
• Sleeveless sweetheart neckline with ruched bust, adjustable tank straps
• Open back with self-tie detail, lower back zipper with hook-eye closure
• Tiered ruffled design
• Maxi-length A-line silhouette
  
• Runs true to size

RSVP yes, figure out the details later. This floral chiffon babydoll dress is light, flirty, and effortless with its ruched sweetheart neckline and open tie-back—basically your go-to when the group chat says brunch, birthday, or both.

Fit & Features

• Chiffon fabric with lining
• Floral print
• Sleeveless sweetheart neckline, ruched bust
• Adjustable spaghetti straps
• Open back, tie-back design
• Mini-length babydoll silhouette
• Runs true to size

Late plans or early mornings—this watch keeps your look feeling intentional. A vintage-inspired bracelet watch that elevates everyday outfits without trying too hard.

Fit & Features

• Octagon-shaped watch face
• Analog display with minimalist hour markers
• Adjustable link bracelet band
• Metal finish throughout
  

Special Occasion

Soft, sculpted, and made for golden hour moments—the Sabrina brings a romantic energy with its textured lace mermaid silhouette and delicate ruched bodice. The strappy open back with tie detail adds just enough intrigue, giving you that “don’t forget to turn around” moment.

Fit & Features

• Lace-lined fabric
• Scoop neckline
• Spaghetti straps
• Open tie-back design
• Mermaid floor-length silhouette
• Runs true to size

Where to Wear:

Prom, weddings, bridesmaids, spring galas, engagement parties, rehearsal dinners, birthday celebrations, formal soirees

A subtle nod to romance with a cool-girl twist. This heart key jewelry set layers delicate shine with charm details that feel personal, polished, and perfect for styling with any look.

Fit & Features

• Necklace and earrings set
• Matching key charms with rhinestone accents
• Necklace has a lobster clasp closure
• Earrings has a post closure

Earrings are final sale and may not be returned or exchanged.

Low-key on details, high-key on attitude. This bodycon mini tube dress is all about a smooth silhouette, comfortable stretch, and a fit that speaks for itself.

Fit & Features

• Strapless straight-across neckline
• Bust overlay
• Mini-length hem
• Bodycon silhouette
• Smooth knit fabric with high stretch
• Runs true to size

A subtle nod to romance with a cool-girl twist. This heart key jewelry set layers delicate shine with charm details that feel personal, polished, and easy to wear from day or night plans.

Fit & Features

• Polished shine finish
• Necklace and earrings set
• Matching key with rhinestone center charms
• Necklace has a lobster clasp closure
• Earrings has a post closure

Earrings are final sale and may not be returned or exchanged.

Special Occasion

Light-catching and effortlessly flirty, the June babydoll dress was made for twirling under string lights and making a lasting impression. Designed with a soft V-neck, an airy babydoll mini-length silhouette, and a strappy tie-open back, it blends romantic charm with a modern, party-ready edge.

Fit & Features

• Shimmer organza woven fabric with woven lining
• V-neckline
• Spaghetti straps
• Strappy open tie back design, zipper and hook-eye closure
• Babydoll silhouette
• Mini-length hem
• Runs true to size

Where to Wear:

Prom, outdoor weddings, bridal showers, brunches, sorority events, birthday parties, vacation resorts, date nights, garden parties

Special Occasion

A little shimmer, a daring neckline, and a lace-up back made for double takes, the Alicia glitter mesh mermaid gown was designed for after-dark entrances and unforgettable exits. The ruched silhouette hugs in all the right places while the sleek strappy detail keeps the look effortlessly polished.

Fit & Features

• Glitter mesh-lined fabric
• V-neckline with notch cutout, wired insert
• Spaghetti straps
• Open lace-up back
• Mermaid floor-length silhouette
• Runs true to size

Where to Wear:

Weddings, galas, vacations, resorts, destination events, cocktail parties, birthday dinners, engagement parties, anniversaries, formal celebrations

Special Occasion

Softly sculpted and effortlessly striking, the Alex floral mesh gown is designed for the kind of entrance that feels both graceful and unforgettable. A V-neckline, adjustable spaghetti straps, and an open tie-back frame the silhouette, while princess seams and a mermaid floor-length shape create a beautifully contoured finish.

Fit & Features

• Floral mesh fabric, knit lining
• V-neckline, padded bra cups
• Adjustable spaghetti straps
• Open tie-back, lower zipper and hook-eye closure
• Princess seams down the front
• Mermaid floor-length silhouette
• Runs true to size

Where to Wear:

Prom, weddings, bridesmaids, destination events, engagement parties, formal celebrations