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  • Juliana Formal Sequin Mesh Mermaid Dress

    Special Occasion

    Dare to bring drama in the elegant and alluring Juliana formal sequin mesh mermaid dress! She features a sleeveless V-neckline, spaghetti straps, a padded bust, and a bold open back with a cross-back, lace-up strappy design for customizable wear. Her fitted high waist flows out to a floor-sweeping hem with a figure-flattering mermaid silhouette. The lined mesh fabric features sequin embroidery in an intricate vintage-inspired pattern that is sure to garner all the compliments. Complete your black-tie look with a shimmering rhinestone necklace.

    Fit & Features

    • Sleeveless V-neckline, spaghetti straps, padded bust
    • Open back, cross-back lace-up, zipper and hook-eye closure
    • Fitted high waist, floor-length hem, mermaid silhouette
    • Sequin embroidery
    • Sheer mesh fabric, full lining
    • Sticky bra or pasties recommended
    • Runs true to size
    • Gloves pictured sold separately

    Style Number/Barcode: 05002-6908

    Category Name: Products

    Price: $69.97 $154.90

    On Sale: Yes

    Availability: Out of Stock

    Product Badge:
    • Ships Free
  • Juliana High Slit Satin Dress

    Special Occasion

    Bring the elegance and glamour to your evening in the sleek Juliana satin dress. She features a sleeveless cowl neckline, rhinestone embellished straps, a high waist seam, front ruched detailing, and a fitted, floor-length silhouette with a sultry thigh-high side slit. The smooth satin-knit fabric offers a moderate stretch. Style this dress with embellished heels.

    Fit & Features

    • Sleeveless cowl neckline, rhinestone embellished straps
    • Strapless or adhesive bra recommended
    • High waist seam, front ruching, back zipper, hook and eye closure
    • Fitted floor-length silhouette, high side slit
    • Satin-knit fabric
    • Form-hugging fit, moderate stretch
    • Runs true to size

    Style Number/Barcode: 05002-2127

    Category Name: Products

    Price: $33.97 $78.90

    On Sale: Yes

    Availability: Out of Stock

    Product Badge:
    • Clearance
  • Juliana Mesh Strappy Back Formal Dress

    Special Occasion

    Sleek and sculpted, the Juliana mesh mermaid gown stuns with a plunging halter neckline, ruched details, and an open strappy back. Its curve-hugging fit and floor-length finish make it the ultimate choice for a bold, elegant entrance.

    Fit & Features

    • Mesh-lined fabric with moderate stretch
    • Plunge halter neckline, clasp closure, padded bra cups
    • Open strappy back with hoop insets
    • Ruched seams
    • Mermaid silhouette, floor-length hem
    • Runs true to size

     

    Where to Wear:

    Weddings, black tie galas, formal dances, red-carpet events, engagement parties, luxury dinners, birthday soirees, cocktail parties

    Style Number/Barcode: 05002-001480

    Category Name: Products

    Price: $69.90

    Availability: In Stock

    Available Color: BLACK

    Available Size: XS, S, M, L

    Product Badge:
    • Back In Stock
  • Juliana Open Back Heat Stone Dress

    Special Occasion 

    Shine bright like the star you are in our gleaming Juliana dress!

    Fits & Features

    • High round neckline
    • Fitted long sleeves
    • Open back with bar strap accent
    • Mini length silhouette
    • Glitter knit fabric with glitzy heat stones throughout
    • Form hugging fit with slight stretch
    • Zipper not included

     Model is 5'8" with a 34" bust, 24" waist and 34" hips. She is wearing a size small.

    Special Occasion products cannot be returned to any retail locations.

    Style Number/Barcode: 05001-0242

    Category Name: Products

    Price: $25.97 $69.90

    On Sale: Yes

    Availability: Out of Stock

    Product Badge:
    • Clearance
  • Juliana Ruche Mermaid Mesh Formal Dress

    Special Occasion

    The Juliana mesh formal dress is a showstopper with a mermaid silhouette and ruching designed to accentuate your figure!

    Fit & Features

    • Mesh fabric lined with stretchy knit
    • Square neckline
    • Adjustable spaghetti straps
    • Back zipper and hook-eye closure
    • Ruched seams
    • Mermaid silhouette, floor-length hem
    • Runs true to size

     

    Where to Wear: 

    Prom, weddings, bridesmaids, formal functions, fancy date nights, dinner parties, celebrations

    Style Number/Barcode: 05002-9335

    Category Name: Products

    Price: $59.90

    Availability: Out of Stock

    Product Badge:
    • Sale
  • Juliane Strappy Back Mermaid Formal Dress

    Special Occasion

    The Juliane formal dress drapes your figure in a mermaid silhouette while the strappy open back turns heads!

    Fit & Features

    • Smooth knit fabric, stretchy knit lining
    • Halter V-neckline, padded bra cups
    • Wide shoulder straps
    • Dual tie-back closures, open back
    • Mermaid silhouette
    • Floor-length hem
    • Runs true to size

     

    Where to Wear:

    Formal dances, weddings, bridesmaids, gala dinners, engagement parties, rehearsal dinners, fancy date nights, black tie events

    Style Number/Barcode: 05002-000301

    Category Name: Products

    Price: $69.90

    Availability: In Stock

    Available Color: YELLOW

    Available Size: L, XL

    Product Badge:
    • Back In Stock
  • Julianna Chiffon Halter A-Line Formal Dress

    Special Occasion

    An effortlessly graceful silhouette, the Julianna chiffon A-line formal dress flows with every step. The halter neckline and open back detail strike a balance between soft romance and modern allure, making it a standout for any special occasion.

    Fit & Features

    • Sheer chiffon fabric with full-length lining
    • Sleeveless V-neckline
    • Halter tie-back straps
    • Partially open back, lower back zipper with hook-eye closure
    • Pleated detailing
    • Floor-length A-line silhouette
    • Runs true to size

     

    Where to Wear:

    Prom, wedding guests, bridesmaids, black-tie parties, dressed-up dinners, elevated date nights, and formal parties.

    Style Number/Barcode: 05002-001322

    Category Name: Products

    Price: $99.90

    Availability: In Stock

    Available Color: NAVY

    Available Size: XS, S, M, L

    Product Badge:
    • Ships Free
  • Julianna Floral Mesh Strapless Mermaid Dress

    Special Occasion

    The Julianna mermaid dress is designed with a gorgeous blooming floral print on airy mesh fabric with a knit lining, an iconic look for your next formal affair. It features a strapless sweetheart neckline with built-in bust padding, a draped cowl neck overlay, and a floor-length mermaid silhouette to showcase your curves. Style with stiletto heels.

    Fiery, bold, and unforgettable—this dress is made to stand out. Want more? Browse our gorgeous red prom dresses or discover the perfect wedding guest dresses for your next RSVP.

    Fit & Features

    • Floral printed sheer mesh fabric with knit lining, plenty of stretch
    • Strapless sweetheart neckline, padded bust, no-slip strip
    • Draped cowl neck overlay
    • High waist seam
    • Floor-length mermaid silhouette
    • Runs true to size

    Style Number/Barcode: 05002-8620

    Category Name: Products

    Price: $29.97 $59.90

    On Sale: Yes

    Availability: Out of Stock

    Product Badge:
    • Ships Free
  • Julianna Sleeveless Sequin Party Dress

    Special Occasion

    Showcase your sweet side with a pretty sparkle in the Julianna sleeveless party dress! She features a square neckline, spaghetti straps, a cross back lace-up strappy design, a high waist seam, and a short party skirt with a fit and flare silhouette. The lined mesh fabric features all-over sequin embroidery in a chic scroll pattern. Complete the look with rhinestone chandelier earrings and embellished heels.

    Fit & Features

    • Sleeveless square neckline
    • Adhesive bra recommended
    • Spaghetti straps
    • Open back, cross-back lace-up strappy design, tie closure
    • High waist seam, short party skirt, fit and flare silhouette
    • Sheer mesh fabric, full knit lining, moderate stretch
    • Sequin embroidery, scroll pattern
    • Runs true to size

    Style Number/Barcode: 05001-1076

    Category Name: Products

    Price: $9.97 $69.90

    On Sale: Yes

    Availability: Out of Stock

    Product Badge:
    • Clearance
  • Julianna Strapless Lace Formal Dress

    Special Occasion

    Make heads turn with the stunning details of the floor-sweeping Julianna prom dress! She features a strapless sweetheart neckline with a padded bust, a sheer illusion bodice with a chic corset design, a lattice back design for a customized fit, and a dramatic floor-length silhouette with a trumpet hem. The sheer lace fabric showcases floral appliques with sparkling crystal accents at the bodice and includes a full nude-hued knit lining. Complete your prom-ready look with a sleek clutch.

    Fit & Features

    • Strapless sweetheart neckline
    • Padded bust, no bra required
    • Sheer illusion bodice, corset design, flexible boning
    • Lattice back design, tie closure, lower back zipper and hook and eye closure
    • Floor-length flowy silhouette, trumpet hem
    • Sheer lace fabric, floral appliques, mini crystal accents, full nude-hued knit lining
    • Minimal stretch
    • Runs true to size

    Style Number/Barcode: 05005-0070

    Category Name: Products

    Price: $54.97 $259.90

    On Sale: Yes

    Availability: Out of Stock

    Product Badge:
    • Clearance
  • Julianne Sequin Lace-Up Skater Dress

    Special Occasion

    Designed to shimmer under every light, the Julianne sequin skater dress pairs a sleek bodice with a twirl-ready skirt and a lace-up back that brings just the right touch of allure. It’s a style made for dancing, celebrating, and owning the night.

    Fit & Features

    • Premium satin fabric
    • Sequin embroidered scroll pattern
    • Sleeveless V-neckline, padded bust
    • Spaghetti straps, open cross-back lace-up design
    • Lower back zipper closure
    • Short skater silhouette
    • Runs true to size

     

    Where to Wear:

    Homecoming, wedding guest, dinner parties, birthday celebrations, and fancy date nights.

    Style Number/Barcode: 05001-000305

    Category Name: Products

    Price: $39.97 $79.90

    On Sale: Yes

    Availability: Out of Stock

    Product Badge:
    • Ships Free
  • Julianne V-Neck Mermaid Tulle Sequin Formal Dress

    Special Occasion

    Show off your sparkle in the Julianna sequin formal dress at weddings, galas, or fancy events! Adorned with a delicate sequin scroll pattern on mesh fabric, this gown is both elegant and alluring. Her plunging V-neckline highlights your curves, adjustable spaghetti straps are customizable for the perfect fit, while the low-cut strappy back adds a touch of sultriness. The mermaid silhouette and floor-length hem with tulle inserts create a stunning cascading effect for a memorable exit from the party or event! Complete the look with rhinestone earrings and heels.

    This dazzling dress was made for the spotlight! Love the shimmer? Discover more sequin prom dresses or find a sophisticated look in our wedding guest dresses.

    Fit & Features

    • Sequin scroll pattern, mesh fabric lined with stretchy knit
    • Adjustable spaghetti straps
    • Low-cut strappy back, zipper and hook-eye closure
    • Mermaid silhouette
    • Flared floor-length hem, tulle inserts
    • Pasties recommended
    • Runs true to size

    Style Number/Barcode: 05002-7945

    Category Name: Products

    Price: $19.97 $109.90

    On Sale: Yes

    Availability: Out of Stock

    Product Badge:
    • Sale
  • Julie Formal Satin Cowl Neck Wrap Dress

    Special Occasion

    The luminous shine on the Juliet formal satin dress is all you need to stand out from any crowd! A striking style for galas, bridesmaids, or award banquets. She features a classy sleeveless cowl neckline, adjustable spaghetti straps, flexible boning inserts along the bodice, and a flattering asymmetrical wrap slim silhouette with a long hem. The formal dress is composed of lined silky satin fabric with moderate stretch and a sheen effect. Complete the look with sparkly hoop earrings and heels.

    Fit & Features

    • Sleeveless cowl neckline, adjustable spaghetti straps
    • Back zipper and hook-eye closure
    • Flexible boning inserts along the bodice
    • Asymmetrical wrap, slim silhouette, long hem
    • Lined satin fabric, sheen effect, moderate stretch
    • Strapless or sticky bra recommended
    • Runs true to size

    Style Number/Barcode: 05002-7199

    Category Name: Products

    Price: $39.97 $74.90

    On Sale: Yes

    Availability: Out of Stock

    Product Badge:
    • Ships Free
  • Julie Heat Stone High Slit Formal Dress

    Special Occasion

    Dazzle and be the center spotlight of the dance floor in our stunningly chic Julie dress! She features a high round neckline, a back zipper and hook and eye closure, long fitted sleeves, and a floor sweeping fitted length with a sultry thigh high front slit. Dress is composed of a crepe fabric, offering moderate stretch, and showcases an intricate design of iridescent multi-faceted heat stones.

    Model is 5'8" with a 32" bust, 23" waist and 36" hips. She is wearing a size small.

    Special Occasion products cannot be returned to any retail locations.

    Style Number/Barcode: 05002-0267

    Category Name: Products

    Price: $30.97 $84.90

    On Sale: Yes

    Availability: Out of Stock

    Product Badge:
    • Ships Free
  • Julie Sequin Scoop Neck Ruffle Dress

    Special Occasion

    Radiant the dance floor lights in the Julie sequin formal dress perfect for cocktail parties and celebrations! She features long sleeves, a scoop neck, a flirty front ruffle trim, and a short bodycon silhouette. The formal dress is composed of a sequin fabric with a sewn-in knit lining and moderate stretch. Style with platform heels to complete your party look!

    Fit & Features

    • Long sleeves, scoop neck
    • Front ruffle trim
    • Back zipper closure
    • Bodycon silhouette
    • Mini-length hem
    • Sequin fabric, sewn-in knit lining, moderate stretch
    • Fits true to size

    Style Number/Barcode: 05001-1529

    Category Name: Products

    Price: $29.97 $69.90

    On Sale: Yes

    Availability: Out of Stock

    Product Badge:
    • Clearance
  • Julie Strapless Sweetheart Ball Gown
    Special Occasion 

    Make an enchanting entrance in the ever-captivating Julie navy dress! She features a strapless sweetheart neckline with an an unlined mesh inset, a silicone no slip-strip, padded cups and built in boning. Her bodice is adorned with a floral applique detail and sparkling heat stones. Her floor length silhouette brings all the drama! Dress is composed of a lined mesh fabric that offers a relaxed fit with minimal stretch. Includes a hidden back zipper closure.

    Model is 5'9" with a 34" bust, 24" waist and 34.5" hips. She is wearing a size small.

    Special Occasion products cannot be returned to any retail locations.

    Style Number/Barcode: 05004-0514

    Category Name: Products

    Price: $29.97 $199.90

    On Sale: Yes

    Availability: Out of Stock

    Product Badge:
    • Clearance
  • Julie Velvet Slit Midi Formal Dress

    Special Occasion

    The Julie formal dress blends soft velvet texture with a sculpted, form-hugging silhouette. The square neckline and daring front slit create an elegant balance of sophistication and subtle allure—perfect for when the invite calls for something effortlessly refined.

    Fit & Features

    • Luxe velvet fabric, stretchy knit lining
    • Square neckline, padded bra cups
    • Adjustable shoulder straps
    • Back zipper and hook-eye closure
    • Front slit
    • Form-hugging, midi-length hem
    • Runs true to size

     

    Where to Wear:

    Weddings, cocktail parties, rehearsal dinners, engagement parties, formal celebrations, date nights, holiday soirees, upscale birthdays

    Style Number/Barcode: 05001-000456

    Category Name: Products

    Price: $19.97 $59.90

    On Sale: Yes

    Availability: In Stock

    Available Color: RED, PURPLE

    Available Size: XS, S

    Product Badge:
    • Sale
  • Julieann Formal High Slit Satin Dress
    Special Occasion 

    Make double the appeal in our sophisticated Julieann dress! She features an all over emerald green hue, a sleeveless bodice, a plunging V neckline with padded cups, princess seams and adjustable narrow straps. Her empire waist accent leads to a flowing floor length silhouette that is accented with two high side slits to show off your glowing gams! She includes a built in contrast lining with a full bottom and snap button closure. She is composed of a textured satin-like fabric that offers a form hugging fit with minimal stretch. Includes a back zipper closure with fish hook clasp.

    Model is 5'8.5" with a 32" bust, 24" waist and 35" hips. She is wearing a size small.

    Special Occasion products cannot be returned to any retail locations.

    Style Number/Barcode: 05002-6175

    Category Name: Products

    Price: $19.97 $89.90

    On Sale: Yes

    Availability: Out of Stock

    Product Badge:
    • Clearance
  • Julieanne Formal Sequin Scroll Dress
    Special Occasion 

    Radiate and glow from the inside out in our charming Julieanne dress! She features a sleeveless bodice, a plunging V neckline with built in no slip strip and a double row of spaghetti straps that leads to a cross back design. Her slim fit bodice leads to a floor length silhouette with a flared hemline. The all over lined mesh fabric is adorned with glitzy sequins set in a scroll print pattern. Dress offers a form hugging fit with minimal stretch. Includes a back zipper closure.

    Model is 5'9.5" with a 34" bust, 23.5" waist and 35.5" hips. She is wearing a size small.

    Special Occasion products cannot be returned to any retail locations.

    Style Number/Barcode: 05002-6126

    Category Name: Products

    Price: $19.97 $119.90

    On Sale: Yes

    Availability: Out of Stock

    Product Badge:
    • Clearance
  • Juliet Formal High Slit Dress

    Special Occasion

    Radiate effortless elegance in our sophisticated satin Juliet gown! She features adjustable spaghetti straps, a V-neck seamed bodice with light padding at bust, a high-seam waist, and a long, gently pleated A-line skirt with pockets at either hip and a dramatic center front slit. Juliet is fully lined and made from a smooth, shiny satin-like woven fabric with a touch of stretch. Pair this beautiful dress with a shimmering rhinestone necklace for a glamorous look.

    Shop Juliet In More Colors: Juliet Formal High Slit Dress 2

    Fit & Features

    • Lined satin-like woven fabric, slight stretch
    • V-neckline with padded cups
    • Adjustable spaghetti straps
    • Fitted high waist, hidden side pockets
    • Elongated floor-length silhouette with high side slit
    • A-line fit
    • Runs true to size

    Style Number/Barcode: 05002-3332

    Category Name: Products

    Price: $9.97 $99.90

    On Sale: Yes

    Availability: Out of Stock

    Product Badge:
    • Sale
  • Juliet Formal High Slit Dress 2

    Special Occasion

    Radiate effortless elegance in our sophisticated satin Juliet gown! She features adjustable spaghetti straps, a V-neck seamed bodice with light padding at bust, a high-seam waist, and a long, gently pleated A-line skirt with pockets at either hip and a dramatic center front slit. Juliet is fully lined and made from a smooth, shiny satin-like woven fabric with a touch of stretch. Pair this beautiful dress with a shimmering rhinestone necklace for a glamorous look.

    Shop Juliet In More Colors: Juliet Formal High Slit Dress

    Fit & Features

    • Lined satin-like woven fabric, slight stretch
    • V-neckline with padded cups
    • Adjustable spaghetti straps
    • Fitted high waist, hidden side pockets
    • Elongated floor-length silhouette with high side slit
    • A-line fit
    • Runs true to size

    Style Number/Barcode: 05002-0896

    Category Name: Products

    Price: $19.97 $99.90

    On Sale: Yes

    Availability: Out of Stock

    Product Badge:
    • Ships Free
  • Juliet Glitter Sequin Mermaid Ball Gown

    Special Occasion

    Designed for evenings that linger in memory, the Juliet brings sculpted glamour with a confident edge. Glitter sequin mesh shapes a floor-length mermaid silhouette, featuring a strapless sweetheart neckline, subtle front bust cutouts, and a lace-up back finished with a bonded hem for a clean, fluid line.

    Fit & Features

    • Glitter sequin mesh fabric, tulle and woven linings
    • Strapless sweetheart neckline with front bust cutouts, padded bra cups
    • Back zipper and hook-eye closure
    • Lace up back
    • Mermaid floor-length silhouette with bonded hem
    • Runs true to size

     

    Where to Wear:

    Prom, big birthday events, galas, balls, luxury black tie occasions, milestone celebrations, red-carpet events

    Style Number/Barcode: 05005-000009

    Category Name: Products

    Price: $219.90

    Availability: In Stock

    Available Color: BLACK

    Available Size: 5

    Product Badge:
    • Ships Free
  • Juliet Off The Shoulder Tulle Dress
    Special Occasion 

    Live out your perfect fairy tale ending as you captivate in our Juliet dress! She features an off the shoulder neckline accented with cold shoulder straps, a wired sweetheart front and lightly padded cups to naturally lift. Her bodice features a twinkling glitter detail accented with a floral lace design over a mesh fabric and flattering princess seams. Her bodice leads to a voluminous multi layered tulle skirt that will have you feeling like royalty! Her features include a mesh overlay, thin knit lining and petticoat. Dress includes back zipper closure.  

    Special Occasion products cannot be returned to any retail locations.

    Style Number/Barcode: 05004-0369

    Category Name: Products

    Price: $44.94 $119.90

    On Sale: Yes

    Availability: Out of Stock

    Product Badge:
    • Clearance
  • Julieta Formal Heat Stone Satin Dress
    Special Occasion 

    Shine like the star you are in our gleaming Julieta dress! She features an all over emerald green hue, a round neckline, fitted long sleeves and her back features a large keyhole with a fish hook clasp closure. She is composed of a lined stretchy satin fabric adorned with twinkling heat stones from every angle! Dress offers a form hugging fit with a moderate stretch. Includes a smooth knit lining an back zipper closure.

    Special Occasion products cannot be returned to any retail locations.

    Style Number/Barcode: 05001-4033

    Category Name: Products

    Price: $19.97 $69.90

    On Sale: Yes

    Availability: Out of Stock

    Product Badge:
    • Clearance